Archive for the ‘Social Media’ Category

If the answer is NO and I think it probably is because I have been to a LOT of networking events and never met anyone wearing one, then I have to ask.. Why do so many people wear a mask on Social Networking sites?

If you are using LinkedIn, Facebook or Twitter as a business relationship building tool then please don’t hide behind a mask by uploading a photo which is NOT of you or worse still not uploading a photo at all. 

How many people do you know who look like this?

Upload a quality professional photograph that reflects the business image you want to portray. 

 And on the subject of your profile photo on Facebook, LinkedIn and Twitter -  a few other things to think about.

Would you take your family to a business networking event?

Would you show up at a networking event in your bathers, gardening clothes, or the dress you wore to the ball last night?

Would you turn up at a networking event carrying your favourite motorbike, car, teddy bear or hat?

 If you are using Social Media as a business relationship and business development tool remember your best referral partners,clients or potential client could be watching!

Think about the image you portray, everything you say and everything you post as if you were at a live networking event with all your referral partners, clients and potential clients in the room.

Just read a great blog post “Goodbye, Facebook” suggesting that you save time and declutter by leaving Facebook.  Some great points. But here’s an alternative viewpoint.

 From a business (and even a personal) point of view Facebook is an invaluable networking tool for making new connections and keeping in touch.  The key is in how you manage your time on Facebook. 

 If you are constantly logged into Facebook, always checking updates and chatting to friends it pretty much the same thing as spending your entire day in the local coffee shop, chatting with everyone who comes in and keeping up with all the gossip, useful and NOT useful.  If you did that you would be wise to say “Goodbye” to the coffee shop.

 Instead schedule specific times of the day to spend on Facebook. Do specific activities while you are there. The GET OFF and get on with your life and your business. 

 So instead of saying Goodbye, Facebook.  Why not say “See you later, Facebook”

Thanks to Pesi Weir for sending this gentle reminder that there is more to life than a life on line...
Here are 11 reasons why you should be managing your social media time not letting it manage you.

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8 Reasons Why You Should Be Using Social Media for YOUR Business

I was talking to a business coach the other day and the conversation turned to social media.  He made the comment that he really couldn’t see why any business owner would want to waste their time chattering on Facebook or Twitter.

Mmmm perhaps not the business coach to have in age of the social media revolution.
A couple of years ago hardly anyone had heard of social media, at least in a business context. Even a year ago most businesses were uncertain about whether they should be latest marketing strategy. However now more and more small businesses are realising the enormous opportunities social media presents.  Just as email and websites turned marketing upside down a few years ago social media is the next marketing wave. But at the end of the day , the million-dollar question is: can social media help small business owners make more money?

Well here are 8 reasons why you might want to make sure that you are using social media in YOUR business.

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